I Love Taimei (我愛台妹) is operated by ILTM Pte Ltd in Singapore. This policy explains what personal data we collect through our website, our mobile app and our membership programme, why we collect it, and what you can do about it. It is written to meet Singapore’s Personal Data Protection Act 2012 (PDPA).
Last updated: 22 August 2026
What we collect
When you join our membership or use the app
- Mobile number — this is how you sign in and how our counter staff identify your membership
- Name
- Email address, if you give us one
- Date of birth, if you give us one — used for birthday rewards
- Gender, if you give us one
- Marketing preference — whether you agreed to receive offers
What we record as you use us
- Purchases and receipts — amount spent, outlet and date. We use this to award cashback, points and stamps
- Stored value balance — money you have topped up, and what you have spent it on
- Vouchers and rewards — which ones you hold, and when you redeem them
- Membership tier
- Your chosen outlet in the app
- Orders you place through the app, including items and any special instructions
- Messages you send us through the app’s help screen or our contact form
On our website
- Comments you leave, and the name, email address and IP address submitted with them
- Cookies that remember your preferences and keep you signed in
- Standard technical information such as browser type and IP address
About your stored value
Money you top up can only be spent on food and drinks at I Love Taimei outlets. It cannot be withdrawn as cash, transferred to another person, or used anywhere else. We keep a record of your balance and every transaction against it so that you and our staff can see the same figures.
Why we use it
- To run your membership account and let you sign in
- To take and prepare your orders
- To award and redeem cashback, points, stamps and vouchers, and to keep your balance accurate
- To answer your questions and handle complaints or refunds
- To send you offers and news — only if you have agreed. You can withdraw that consent at any time, and it will not affect your ability to order or use your membership
- To understand which items and outlets are popular, so we can improve what we sell
We do not sell your personal data to anyone.
Who else handles your data
We use service providers to run parts of our business. They may process your data on our behalf, and only for the purposes above:
- Advocado — our membership and loyalty platform. It holds your member profile, stored value balance, points, cashback and vouchers
- Koomi / Novitee — our point-of-sale system. It holds our menu and processes orders placed at the counter and through the app
- Momos — the platform behind our customer contact form, so our team can reply to you
- Cloudflare — hosts the service that connects our app to the systems above
- Apple and Google — distribute our app and deliver notifications, if you turn them on
We may also disclose personal data where the law requires it, or to protect our rights, safety or property.
Notifications
If you allow notifications in the app, we use them to tell you about your order and — separately, and only with your consent — about offers. Each type can be switched on or off independently in the app under Me → Notifications, or in your phone’s settings.
How long we keep it
- Membership and transaction records — for as long as your membership is active, and then for up to seven years, as required for tax and accounting purposes
- Contact and complaint messages — up to two years after the matter is closed
- Website comments — kept until you ask us to remove them
Keeping it safe
Data sent between the app and our systems is encrypted in transit. Access to member records is limited to staff who need it to do their job. No system is perfectly secure, but we take reasonable steps to protect your information.
Your rights under the PDPA
You may ask us to:
- Tell you what personal data we hold about you and how we have used it
- Correct anything that is wrong — including your mobile number, name, email or date of birth
- Withdraw your consent to marketing, or to our use of your data generally
If you withdraw consent entirely we may no longer be able to run your membership, which would affect your balance and vouchers — we will explain the consequences before acting on such a request.
To delete your account, contact us using the details below. Note that we may need to keep transaction records for the accounting period described above even after your account is closed.
Children
Our app and membership are intended for people aged 18 and over, because they involve topping up and spending stored value. We do not knowingly collect personal data from children. If you believe a child has given us their data, please contact us and we will remove it.
Changes to this policy
If we make a material change, we will update the date at the top of this page and, where appropriate, tell you in the app.
Contact us
For any question about this policy, or to exercise any of the rights above, contact our Data Protection Officer:
ILTM Pte Ltd
Email: marketing@ilovetaimei.com
Or use the contact form at go.momos.com/contactus-ILTM
If you are not satisfied with our response, you may contact the Personal Data Protection Commission of Singapore at pdpc.gov.sg.
